WESTERN FURNITURE SHOWROOM

Project overview

Design for Western Furniture LLC in Dubai, a company with a strong heritage in the UAE representing top Italian brands such as Natuzzi Italia, Reflex Angelo, Calligaris, Unopiù, Bonaldo, and more. The project aimed to create a new story for the brand, relaunching its identity with a contemporary vision.

Details

Scope focused on designing a new showroom concept blending fluid architectural lines, refined materials, and curated spatial flow. The design merges contemporary aesthetics with subtle architectural elements, ensuring spaces reflect both luxury and comfort while enhancing client engagement.

Specifications

Results

Delivered a refreshed showroom identity that positions Western Furniture as a forward-thinking leader in luxury interiors. The concept elevated the brand experience, creating an inspiring environment that connects heritage with modern living.